A missed call is a coin flip on a $9,000 roof — 78% of homeowners hire the first contractor to respond. Pursut becomes your back office: callers get a text back in under a minute, every quote and every unpaid invoice gets chased, and a real person runs it all for you. You log into nothing.
| Engine | What it does | Plan |
|---|---|---|
| Quote Follow-up | Chases every quote inside the 10-30 day decision window. | Basic |
| Instant Lead Response | Miss a call? We text them back in 60 seconds and capture the lead — 24/7. | Basic |
| Get Paid | Deposits, progress payments & overdue invoices — chased automatically until paid. | Basic |
| The Weekly Number | Friday recap: jobs booked, cash collected, dollars recovered. | Basic |
| Hablamos Español | We answer and follow up in the customer's language — English or Spanish. | Basic |
| Quote X-Ray | See when they open your quote + 'call now' hot alerts. | Basic |
| Dead Lead Revival | We re-mine ghosted quotes & dormant customers for jobs you already earned. | Pro |
| Reputation Engine | 90-day check-ins → reviews → one-tap referrals, on autopilot. | Pro |
| Demand Radar | Storms, heat, and seasons → the right campaign at the right time, automatically. | Pro |
| Optional Brief | Live texts on every good update — new leads, payments, reviews — as they happen. | Pro |
| Lead Engine | Manufacture demand (rank old roofs in the latest storm zone for door-knock/mail) + repeat demand (own-customer maintenance & lifespan re-touch, neighbor lists). Most-urgent claims first. | Pro |